Why does my Business need a Website?

I'm sure many small business owners ask themselves the same question. What can a website do that the Telephone, a Business Card or the Yellow Pages can’t? There are a number of advantages to putting your business online. Here are some examples:

  • First of all, the public now expects businesses and organizations to have a Web site; one that can, at the very least, supply basic information and a means of getting in contact. A Web site has become nearly as essential as a telephone or fax machine or printed brochure.
  • Having an attractive website helps to convey to customers that you are a professional business, and gives them more confidence in your capabilities.
  • More and more people on the world are using the Internet to research before they buy a product or service. Use your  website to tell people who you are, and what you do. People form their own conclusions about you, so why not give them some solid information to base their conclusion on.
  • Potential clients can view your information and explore your company from the comfort of their home, office, or now from any place with a their Tablets and/or Smartphones.
  • Whether you sell a product or a service, no one is going to pay you money without first seeing what you are capable of. The old saying, "a picture is worth a thousand words" never fit better.
  • A Web site will also help your business increase profits. Increasingly, people search the Web rather than the Yellow Pages book when looking for a service or product.
  • Get more business! Even when your physical address office is closed at night, your website will be running and open for business: 24/7 365. It’s fast, easy, and doesn't require an employee to sit and answer phones. It can field basic questions, take information or follow-through an entire transaction.
  • Depending upon the type of business you’re in, your customers can make purchases through your website while you sleep.
  • Save time! Much company time and effort is often wasted by repeatedly providing the same information either by phone or in person. Have a section on your site that provides answers to frequently asked questions.
  • Expand the effect of a print ad. Addition of a Web site address to an ad, even a very small one, means that anyone intrigued by the ad can immediately access much greater amounts of information about your company. The effect is heightened when you add suitable photos to your site.
  • On the Internet there are many ways to advertise your business from $0 to $500+.
  • Having a contact us form on your website allows interested people to inquire about your services 24 hours a day, 7 days a week. You can get as descriptive as you want with a contact us form, ensuring that required fields are filled in before they can submit any requests.